The first advert is of the woman who looks as if she is working. She is the alpha female stereotype.  She looks serious and focused. The model looks smart and sophisticated.

The L’Oreal advert is the beauty bunny stereotype. The woman looks really confident and proud to be advertising beauty.

The Dior advert is the fashionista stereotype. She is showing off her clothes in two pictures. She is posing in the the picture.

The parleys rusks (biscuits) advert is the perfect mum, because it shows a mother and a child. This is a food product . It is showing, that if you give the child the product being advertised, then they will grow big and strong.

The last advert of the old woman is stereotyped as the granny . she is advertising a plan for people who are old and over 50 .